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BofA: "Apple must reclaim its tech wow factor under Ternus regime"

MarketWatch +2 ·

AAPL Apple Inc
$311.30 -1.75%
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  1. 1BofA reaffirms Buy rating on Apple (AAPL) ahead of John Ternus's CEO inauguration on Sept. 1
  2. 2Cook credited with roughly $4.5 trillion market cap expansion over ~15 years; core businesses expected largely intact under Ternus regime
  3. 3Test will be restoring the tech wow factor — device AI and wearables expansion, and a move away from cash-neutral stance signaling increased R&D and M&A spending

This 3-line summary is compiled from the report below.

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