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Martha Stewart builds business foundation through Kmart partnership

Fortune ·

  1. 1Kmart once paid Martha Stewart $65 million in annual royalty income.
  2. 2Martha Stewart avoided a loss of approximately $45,000 by selling Imclone Systems stock in December 2001.
  3. 3Sequential Brands Group agreed to acquire Martha Stewart Living Omnimedia for approximately $353 million in 2015.

So what's the key point?

Martha Stewart earned money through her partnership with Kmart and avoided stock losses. Sequential Brands Group agreed to purchase Martha Stewart Living Omnimedia for $353 million.

Source Fortune · View original ↗

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