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HSN launches 'HSN Holiday Helpers' targeting year-end season

WWD · ·by G4L

QVCG
QVCG QVC Group Inc
$8.08 +7.16%
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  1. 1HSN launched a new format called 'HSN Holiday Helpers' on Tuesday featuring Michelle Butto, Paul Nassif, Christie Brinkley, and Curtis Stone.
  2. 2QVC Group has emerged from its Chapter 11 bankruptcy protection this year, recording $1.3 billion in debt after reductions.
  3. 3Rosalia Bucaro Polich said approximately 3 out of 10 customers have already started year-end shopping.

So what's the key point?

HSN introduced a new broadcast program to assist with year-end shopping. With 3 out of 10 customers already shopping, year-end sales are anticipated.

Source WWD · View original ↗

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