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Novig emerges as third largest sports-centric prediction market

Fortune · ·by G4L

  1. 1Novig recorded $1.8 billion in trading volume over the last 30 days, achieving an 80% increase in monthly trading volume compared to the previous 30 days.
  2. 2Novig conducted a $75 million Series B funding round in February.
  3. 3Following the "Just Sports" advertising campaign featuring Sydney Sweeney, Novig's first-time deposits increased by 362%.

So what's the key point?

Novig's monthly trading volume grew by 80% compared to before. Trading has become more active as first-time deposits rose by 362% following an advertising campaign.

Source Fortune · View original ↗

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