퍼플레인 이노베이션(PRPL) 주가 전망 및 기업 분석 - PER·배당·실적·목표주가·RSI·MACD

PRPL

Purple Innovation Inc

7월 27일 4:00 PM ET (한국 7/28 05:00)

$8.22

+0.59 ▲ +7.73%

퍼플레인 이노베이션(PRPL) is a Consumer Cyclical sector company, analyzed across 14 metrics on this page including P/E, EPS, dividends, RSI, and MACD.

시가총액

$36M

스몰캡

P/E

배당수익률

없음

52주 위치

저점 +34% · 고점 -74%

애널리스트

매수

Fundamental health

vs. 초고성장주 초소형주· based on 2 axes

수익성

산출 불가 (적자)

성장

Top 65%

밸류에이션

데이터 부족

재무 안정

Top 80%

Index ⓘ	-	P/E ⓘ	-	EPS (ttm) ⓘ	-14.5	Insider Own ⓘ	5.04%	Shs Outstand ⓘ	4.3M	Perf Week ⓘ	34.31%
Market Cap ⓘ	0.04B	Forward P/E ⓘ	-	EPS next Y ⓘ	23.62%	Insider Trans ⓘ	35.79%	Shs Float ⓘ	4.1M	Perf Month ⓘ	-15.91%
Enterprise Value ⓘ	0.22B	PEG ⓘ	-	EPS next Q ⓘ	-1.82	Inst Own ⓘ	58.33%	Short Float ⓘ	1.79%	Perf Quarter ⓘ	-48.71%
Income ⓘ	-0.06B	P/S ⓘ	0.08	EPS this Y ⓘ	17.1%	Inst Trans ⓘ	-	Short Ratio ⓘ	4.62	Perf Half Y ⓘ	-54.64%
Sales ⓘ	0.46B	P/B ⓘ	-	EPS next 5Y ⓘ	32.8%	ROA ⓘ	-22.21%	Short Interest ⓘ	0.07M	Perf YTD ⓘ	-52.38%
Book/sh ⓘ	-13.84	P/C ⓘ	1.44	EPS past 3/5Y ⓘ	25.06% 39.84%	ROE ⓘ	-11027.43%	52W High ⓘ	-73.9% ($31.50)	Perf Year ⓘ	-63.3%
Cash/sh ⓘ	5.72	P/FCF ⓘ	-	Sales past 3/5Y ⓘ	-6.49% -6.29%	ROIC ⓘ	-46.85%	52W Low ⓘ	34.31% ($6.12)	Perf 3Y ⓘ	-89.32%
Dividend Est. ⓘ	-	EV/EBITDA ⓘ	-	EPS Y/Y TTM ⓘ	6.66%	Gross Margin ⓘ	39.71%	Volatility(W/M) ⓘ	10.81% 9.84%	Perf 5Y ⓘ	-98.73%
Dividend TTM ⓘ	-	EV/Sales ⓘ	0.48	Sales Y/Y TTM ⓘ	-2.49%	Oper. Margin ⓘ	-7.8%	ATR (14) ⓘ	0.79	Perf 10Y ⓘ	-96.64%
Dividend Ex-Date ⓘ	-	Quick Ratio ⓘ	0.62	EPS Q/Q ⓘ	-58.43%	Profit Margin ⓘ	-13.65%	RSI (14) ⓘ	48.38	Recom ⓘ	2.5
Dividend Gr. 3/5Y ⓘ	-	Current Ratio ⓘ	1.24	Sales Q/Q ⓘ	-8.1%	SMA20 ⓘ	2.83% ($7.99)	Beta ⓘ	1.47	Target Price ⓘ	$20.5
Payout ⓘ	-	Debt/Eq ⓘ	-	Earnings ⓘ	2026/4/28	SMA50 ⓘ	-12.13% ($9.35)	Rel Volume ⓘ	1.11	Prev Close ⓘ	$7.63
Employees ⓘ	1100	LT Debt/Eq ⓘ	-	EPS/Sales Surpr. ⓘ	-2.89% -5.14%	SMA200 ⓘ	-47.46% ($15.65)	Avg Volume(3M) ⓘ	0.02M	Price ⓘ	$8.22
IPO ⓘ	2015/10/29	Option/Short ⓘ	Yes/Yes			Trades ⓘ	473	Volume ⓘ	17,765	Change ⓘ	7.73%

Quarterly earnings trend SEC filings · USD

24.6

24.9

24.12*

25.3

25.6

25.9

25.12*

26.3

Revenue Net income 최근 분기: 매출 $96M (YoY -8%) · 순이익 $-31M (YoY -60%)

* Q4 figures are derived from the annual filing (10-K) · loss-making quarters are underlined in red

📊 Purple Innovation Inc (PRPL) Investment Analysis

What kind of company is Purple Innovation Inc?

퍼플레인 이노베이션(PRPL) 초고성장주

Consumer Cyclical · Furnishings, Fixtures & Appliances

Small-Cap — Low Volume, High Volatility

🛌 A U.S. sleep tech company that manufactures innovative mattresses and pillows based on its proprietary 'GelFlex® Grid' technology. Instead of traditional memory foam and springs, the company uses cutting-edge materials with exceptional pressure distribution to deliver the ultimate sleep experience.

Learn more about Purple Innovation Inc →

Market Cap

$0.0B

Approx. KRW 0.0 trillion

⚖️ 0% of Samsung Electronics

Market Cap Rank5075

Employees1,100people

IPO2015/10/29

Current Price$8.22 ≈ 11,261원

NASD · USA

Key Events

⏰ Upcoming events

🔔 Earnings release

The next release date has not been announced yet.

🎯 Ex-dividend date

No scheduled dividends

📜 Recent events

🔔 Earnings release 2026년 4월 28일 (화) · 장 시작 전 EPS -2.9% 매출 -5.1%

🔔 Earnings release 2026년 3월 31일 (화) · 장 시작 전 EPS +52.8% 매출 +0.6%

Is it profitable?

Profitability weak

Profitability — How efficiently it makes money

Operating Margin

Profit kept from selling products and services (higher is better)

-7.8%

✓ 적자

💡 적자 상태 — 수익을 내지 못하고 있습니다

Net Margin

Share of revenue left after taxes and interest are paid

-13.7%

✓ 적자

💡 적자 상태 — 수익을 내지 못하고 있습니다

Gross Margin

Profit after subtracting raw-material costs only (signals product competitiveness)

39.7%

✓ 우수

My positionTop 25%

Low range Average High range

Furnishings, Fixtures & Appliances 초소형주 Median 30.7% · Top 25%

💡 제조업 30%, IT/소프트웨어 50% 이상이면 우수 (업종별 편차 큼)

ROE

Annual return earned on shareholders' equity (15%+ is strong)

-11027.4%

✓ 적자

💡 적자 상태 — 수익을 내지 못하고 있습니다

ROA

Annual earnings relative to total company assets

-22.2%

✓ 적자

💡 적자 상태 — 수익을 내지 못하고 있습니다

ROIC

Return generated per dollar invested in the business

-46.9%

✓ 적자

💡 적자 상태 — 수익을 내지 못하고 있습니다

Financial health — Debt & liquidity burden

Current Ratio

Liquid assets available to cover liabilities due within a year

1.24

✓ 평균

My positionMid-range

Low range Average High range

Furnishings, Fixtures & Appliances Median 2.17

💡 1.5~3.0 적정, 1.0 미만이면 단기 유동성 주의

Quick Ratio

Liquid assets excluding inventory, available for immediate use

0.62

✓ 부진

My positionBottom 25%

Low range Average High range

Furnishings, Fixtures & Appliances Median 1.25

💡 1.0 이상이면 안전, 0.5 미만이면 주의

* Ratings reflect relative position vs. peer-group distribution (same sector & size) plus absolute guards (loss & risk thresholds).

What's the outlook?

Positive Outlook

Price targets, growth, and valuation are favorable

애널리스트 목표가

$20.50

현재가 대비 +149.4%

💡 12개월 이내 도달을 전망하는 애널리스트 컨센서스 평균

내년 EPS 예상 성장률

+23.6%

💡 10% 이상이면 견조한 성장, 마이너스는 이익 감소 예상

5년 EPS 예상 연평균

+32.8%

💡 장기 성장 전망. 15% 이상이면 고성장 기업

⚠ 이 데이터는 애널리스트 추정치이며 실제 결과와 다를 수 있습니다. 투자 결정은 추가 검토와 함께 하세요.

Did earnings meet expectations?

Average Earnings Performance

Mixed beats and misses

예상 상회

예상 부합

예상 하회

50%

상회 비율

+30.7%

평균 서프라이즈

2026.04.28

하회

실적 $-0.13 · 예상 $-0.13 -2.2%

2026.03.31

상회

실적 $-0.02 · 예상 $-0.06 +63.6%

💡 예상보다 높은 실적을 자주 내는 기업은 실적 신뢰도가 높다고 평가됩니다. 단, 애널리스트 기대치가 낮게 설정되었을 수도 있으니 절대 수치도 함께 봐야 합니다.

Is it growing?

Growth Concerns

Growth is lagging the industry average

Declining Growth EPS or revenue is declining — check for structural issues or economic sensitivity

🔮 How much will it grow? (analyst forecasts)

This Year's EPS Outlook

Projected EPS growth rate for this year

+17.1%

부진

My positionBottom 25%

Low range Average High range

초고성장주 초소형주 Median 50.1% · Bottom 25%

Next Year's EPS Outlook

Projected EPS growth rate for next year (analyst consensus)

+23.6%

평균

My positionMid-range

Low range Average High range

초고성장주 초소형주 Median 35.0% · Bottom 35%

5-Year EPS CAGR Outlook

Projected average annual EPS growth over the next 5 years

+32.8%

부진

My positionBottom 25%

Low range Average High range

초고성장주 초소형주 Median 44.8% · Bottom 24%

📊 How much has it grown? (actual results)

Past 3-Year EPS

Actual average annual EPS growth over the past 3 years

+25.1%

평균

My positionMid-range

Low range Average High range

초고성장주 초소형주 Median 27.5% · Bottom 48%

Past 5-Year EPS

Actual average annual EPS growth over the past 5 years

+39.8%

양호

My positionMid-range

Low range Average High range

초고성장주 초소형주 Median 20.7% · Top 30%

Past 5-Year Revenue

How much revenue grew over the past 5 years

-6.3%

매우 부진

My positionBottom 5%

Low range Average High range

초고성장주 초소형주 Median 47.0% · Bottom tier

⚡ Short-term momentum

QoQ Revenue

Revenue change from the previous quarter (short-term momentum)

-8.1%

평균

My positionMid-range

Low range Average High range

초고성장주 초소형주 Median 3.6% · Bottom 42%

* Forecast values are analyst consensus estimates. Ratings are determined by relative position vs. peer group of the same growth style and size.

New to investing terms? Look it up in the financial dictionary →

Has the stock risen over the long term?

Long-term weakness — -167%p below the market

PRPL -98.7% · S&P 500 +68.3%

Excess return vs. market (price-based, ex-dividends)

5-year basis

vs S&P 500

-167.1%p

Significantly behind the market

vs Consumer Discretionary (XLY)

-120.0%p

Significantly behind the sector average

1-year basis

vs S&P 500

-79.3%p

Significantly behind the market

vs Consumer Discretionary (XLY)

-61.9%p

Significantly behind the sector average

Rank among peers

5-year return Lowest among peers Based on 13 peers

1-year return Bottom 12% Based on 16 peers

Current position within 52-week range

Low (-34.3%p) High (-73.9%p)

Current price is 34.3% above the 52-week low and 73.9% below the 52-week high

Recent risk (last 120 trading days)

Max drawdown

-60.3%

Annualized volatility

452.2%

Technical Indicators

Bollinger Bands · MACD · RSI · Stochastics · Ichimoku 5-line · recent 136-day series

Price · Bollinger Bands · Ichimoku Cloud

close
BB Upper
BB Mid
BB Lower
Tenkan
Kijun
Cloud (SpanA/B)

Bollinger Bands are upper and lower channels showing the closing price range (20 days · 2σ). Touching the upper band = overheated; touching the lower band = oversold. Ichimoku Cloud shows trend direction and strength through colored areas. Prices above the cloud indicate an uptrend; prices below indicate a downtrend. About Bollinger Bands →

🟢

Current diagnosis · 2026-07-27

Uptrend zone

Current price $8.22 above the midline ($2.35). Normal upward flow. Above the Ichimoku cloud (bullish).

MACD (12 · 26 · 9) Expand ▼

An indicator that uses the difference between the short-term EMA (12) and long-term EMA (26) to identify trend reversals. When MACD rises above the Signal line, it is a buy signal (golden cross); when it falls below, it is a sell signal (death cross). About MACD →

🟢

Current diagnosis · 2026-07-27

Bullish momentum holding

MACD 1.840 > Signal 1.015 in positive zone + Hist positive (+0.826). Trend in progress.

RSI(14) · Stochastics %K(14) Expand ▼

RSI measures short-term buying and selling pressure on a scale of 0–100. 30 or below = oversold (a rebound may be possible); 70 or above = overbought (a pullback may be possible). Stoch %K similarly measures short-term momentum strength. RSI · Learn more about Stochastics →

⚠️

Current diagnosis · 2026-07-27

Overbought zone — short-term pullback possible

RSI 98.7 (above 70). Buying pressure is excessive, and profit-taking may emerge. Stoch %K is also 96.6.

※ "Current diagnosis" is an automated interpretation based on standard thresholds and is for reference only. Make your own comprehensive judgment before trading.

Is it attractive at this price?

Cheaper than peers in its industry

Cheap on Vs. Sales

💡 How to read this — Compare against peers in the same industry to see what the price is cheap or expensive relative to. Example: cheap vs. earnings = stock price is low relative to what the company earns; expensive vs. assets = stock price is high relative to assets on the balance sheet.

🧾 Vs. Sales Cheap

🧾 Vs. Sales

PSR Price-to-Sales Ratio

Market cap vs. revenue — lower is cheaper relative to sales

0.08x

✓ Cheap

My positionMid-range

Low range Average High range

Furnishings, Fixtures & Appliances 초소형주 median 0.35x · Around the industry average

💡 PSR 2 이하 저평가, 10 초과면 고평가 (고성장 기업일 때만 정당화)

Analyst target price (reference)

$20.50 vs. current price +149.4%

* Valuation is the stock's relative position within the industry peer group (same sector and market-cap range). Even when valuation looks attractive, check the 'Profitability' and 'Growth' sections too.

As of: Recent snapshot · Peer group: Furnishings, Fixtures & Appliances 초소형주

Who owns it?

Ownership flow is positive

Insider net buying +35.8% · Short interest light 1.8%

📈 Recent trading flow (6 months)

🧑‍💼 Insiders (executives & directors)

+35.8%

Insiders large net buying

🏦 Institutions (funds & investors)

No trading data for Institutions

💡 Net change over the past 6 months. Shows how much insiders and institutions increased or reduced their holdings, in %.

👥 Holdings composition

🏦 Institutions 58.3%

Adequate institutional weight

Consumer Cyclical 초소형주 Median 6.7%

🧑‍💼 Insiders 5.0%

Meaningful insider stake

Consumer Cyclical 초소형주 Median 28.8%

👤 Retail investors (estimated) 36.6%

Everyone excluding institutions and insiders

Institutions Insiders Retail (est.)

📉 Short-selling metrics

Short ratio

1.8%

Low — limited short-side pressure

Consumer Cyclical 초소형주 Median 2.4%

Past 87 days Little change

Short interest days to cover

4.6 days

Days needed to close short positions using average trading volume

🧮 Share count

Total shares outstanding 4.3M주

Float (tradable shares) 4.1M주

* Insider/institutional flows are based on net changes over the past 6 months. Trend is cumulative over the past 87 days.

ETFs holding PRPL

ETFs with the highest weightings · 5 total shown

BTR

Beacon Tactical Risk ETF

0.01%

$33M

FFLS

The Future Fund Long/Short ETF

0.01%

$42M

SCHA

Schwab U.S. Small-Cap ETF

0.00%

$22.5B

VTI

Vanguard Total Stock Market ETF

0.00%

$657.4B

VXF

Vanguard Extended Market Index ETF

0.00%

$30.4B

* Based on official quarterly filings. Latest disclosure; actual current weights may differ.

How much does it pay in dividends?

This company does not pay a dividend

It may be a growth-focused firm reinvesting profits into expansion. Consider this growth-stock profile when investing.

Compare Industry Peers

💡 vs. sector average ▲ Favorable / ▼ Unfavorable (Lower PER and PBR are better; higher ROE and dividend yield are better)

Sorted by market cap, largest first

Stock	Market Cap	PER	PBR	ROE	Dividend Yield	Change
PRPL This Stock	$35.8M	-	-	-11027.43% ▼	-	+7.7%
AMZN	$2.49T	27.6 ▼	5.6 ▼	24.28% ▲	-	-0.3%
TSLA	$1.22T	287.3 ▼	14.1 ▼	4.64% ▼	-	-1.2%
HD	$335.1B	23.9 ▼	24.1 ▼	128.38% ▲	2.76% ▲	+0.9%
BABA	$275.7B	18.6 ▲	1.7 ▲	10.16% ▲	0.9% ▼	+2.5%
TM	$193.8B	9.3 ▲	0.9 ▲	10.39% ▲	3.56% ▲	+2.7%
Sector Avg	-	21.0	1.8	5.62%	2.19%	-

FAQ

What kind of company is 퍼플레인 이노베이션(PRPL)?

퍼플레인 이노베이션(PRPL) belongs to the Consumer Cyclical sector and operates in the Furnishings, Fixtures & Appliances industry.

What is the market cap of PRPL?

The market cap of PRPL is approximately $36M, ranking 5,075 within its sector.

What is the 52-week high and low for PRPL?

PRPL has recorded a 52-week high of $31.50 and a low of $6.12.

면책조항: 본 콘텐츠는 참고 자료이며 투자 권유가 아닙니다. 모든 투자의 책임은 투자자 본인에게 있습니다.