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Walmart closures lead to decreased sales and foot traffic for nearby stores

Fortune · ·by G4L

WMT Walmart Inc
$128.09 +1.51%
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  1. 1Marketing scholars studied 39 Walmart store closures across 20 states from 2019 to 2026.
  2. 2A 5% decrease in sales and foot traffic was observed at nearby stores the month after a Walmart closure.
  3. 3Nearby stores experience an approximately 20% decrease in sales and foot traffic one year after a Walmart closure.

So what's the key point?

When a Walmart store closes, the number of people visiting and the sales at nearby shops decrease. About one year after the closure, sales and foot traffic at surrounding stores drop by around 20 percent.

Source Fortune · View original ↗

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