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Concerns rise over weakening competitiveness of low-cost Vietnamese coffee exports due to stricter EU sustainability regulations

Fortune · ·by G4L

  1. 1Nestlé Vietnam Chairman and Director Binu Jacob warned that Vietnam's low-cost coffee may no longer be attractive for export due to the strengthening of EU sustainability regulations.
  2. 2The EU Deforestation Regulation will apply to most companies starting December 30, 2026.
  3. 3Vietnam's coffee productivity and yield are currently three times the global average.

So what's the key point?

Stricter environmental regulations from the European Union could make it difficult for Vietnam to export its inexpensive coffee. Vietnam's coffee production is three times higher than the global average.

Source Fortune · View original ↗

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