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Poppi founders challenge market with hydration brand Jetty

CNBC · ·by G4L

PEP PepsiCo Inc
$141.88 +0.38%
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  1. 1The founders of Poppi have launched a new hydration brand called Jetty.
  2. 2Jetty will begin sales at Whole Foods stores, Target, and Amazon starting Monday.
  3. 3PepsiCo's acquisition price for Poppi in 2025 was $1.95 billion.

So what's the key point?

The creators of Poppi have released a new hydration brand named Jetty. These Poppi founders, whose company was acquired for $1.95 billion, are now entering a new market.

Source CNBC · View original ↗

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