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McDonald's begins testing low-priced bundle menus to counter declining sales

First for Money · ·by G4L

MCD McDonald's Corp
$281.44 +1.78%
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  1. 1McDonald's started an eight-week mix-and-match fixed-price bundle test at 1,900 restaurants in the last week of October.
  2. 2McDonald's recorded a 0.2% decline in sales at comparable restaurants for the July-September quarter.
  3. 3McDonald's plans to invest $8.5 billion in rent assistance and restaurant technology updates through 2036.

So what's the key point?

McDonald's has started testing cheaper meal sets following a drop in sales. This new attempt comes as restaurant sales decreased by 0.2 percent.

Source First for Money · View original ↗

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