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Coca-Cola's $5 billion bet on Costa Coffee fails

Bloomberg ·

KO Coca-Cola Co
$93.49 +0.07%
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  1. 1Coca-Cola attempted to enter the coffee market by acquiring Costa Coffee for $5.1 billion in August 2018.
  2. 2Coca-Cola operates more than 2,700 Costa Coffee stores concentrated in the UK and Ireland.
  3. 3Costa Coffee recorded $1.29 billion in revenue and achieved an operating profit of $20.4 million in 2025.

So what's the key point?

Coca-Cola challenged the coffee business with a $5.1 billion investment. Revenue for 2025 is expected to reach $1.29 billion.

Source Bloomberg · View original ↗

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