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H-E-B visitor growth rate more than 6 times higher than the grocery industry

Grocery Dive ·

KR Kroger Co
$61.64 +0.37%
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  1. 1H-E-B visitor growth rate recorded 6% between January and August.
  2. 2H-E-B visitor growth rate was more than 6 times higher than the 0.9% growth rate recorded by the entire grocery category between January and August.
  3. 3The probability of H-E-B customers visiting more than 4 times a month was more than twice as high as general grocery shoppers.

So what's the key point?

The number of visitors to H-E-B grew 6 times faster than the entire grocery industry. This means customers are visiting more than 4 times a month.

Source Grocery Dive · View original ↗

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