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Gen Z records more than double the spending of other generations in art market

Fortune ·

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  1. 1Gen Z recorded more than double the art spending of other generations in 2025 and the first half of this year.
  2. 2Gen Z respondents showed an average annual art spending growth rate of 19%, with average spending reaching $347,460.
  3. 3UBS established an art advisory expert role about one year ago to help manage art during the asset inheritance process.

So what's the key point?

Gen Z has purchased more than twice as much art as other generations. The amount of money they spend on art is increasing by 19 percent every year.

Source Fortune · View original ↗

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