History of Generational Names and Demographic Characteristics
- 1As of mid-2024, the Baby Boomer generation accounts for approximately 20% of the US population.
- 2The number of births in the US reached 3.4 million in 1946.
- 3The spending power of Generation Alpha is projected to reach $5.46 trillion by 2029.
So what's the key point?
About 20 percent of the US population belongs to the Baby Boomer generation. The spending power of Generation Alpha is expected to reach $5.46 trillion.
Source Fortune · View original ↗
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