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Fox completes $22 billion acquisition of Roku

TechCrunch +1 · ·by G4L

ROKU
ROKU Roku Inc
$160.52 0.00%
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  1. 1Fox has completed its acquisition of Roku for $22 billion.
  2. 2The combined entity will become the third-largest television company in the U.S. by viewership.
  3. 3Fox expects to improve advertising targeting through Roku's reach of over 100 million households.

So what's the key point?

Fox bought Roku for $22 billion. This acquisition allows Fox to show advertisements to more households.

Source TechCrunch +1 · View original ↗

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