Nike and Adidas Compete on Innovative Product Pipelines
NKE Nike Inc
$34.61 +1.91%
View chart & analysis → - 1Nike's market share within its Max cushioning category has nearly tripled over the past year.
- 2Nike has introduced four new footwear innovation products over the past two months.
- 3Adidas's organic growth forecast for the third quarter is a 3% increase, following its 14% organic growth in the second quarter.
So what's the key point?
Nike is significantly increasing its market share in the cushioned footwear market and continues to release new products. With Adidas also expected to grow, the two companies are competing with new products.
Source Footwear News · View original ↗
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